Monthly Archives: March 2012

The Key to Beating Google’s Next Algorithm Change

If you’ve been reading my blog, or follow what’s new in the world of Google you’ve probably stumbled upon a recent revelation by Google’s Matt Cutts stating that Google is at this very moment in the process of updating their algorithm to potentially penalize over-optimized websites. The side note introduced at a Q&A session at […]

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Google to Penalize Overdone SEO

Sometimes all it takes is one great question to change the world. For SEOs, that question came up during a recent Q&A panel with Google’s Matt Cutts and Bing’s Duane Forrester, and moderated by Danny Sullivan of searchengineland.com at this month’s SXSW conference. About fifteen minutes into the session a webmaster approached the mic and […]

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Your Small Business Needs Facebook

I recently had a conversation with a client where the topic turned to social media. “Jayson,” he said, “Facebook is great and all, but it’s just not for us. I don’t feel like our target audience is there, and even if they are they’re more interested in viewing photos of their family members across the […]

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